3 and 3 quarter inch GI Joe Collectors' Guide
You are checking out a vintage GI Joe or Cobra figure on Ebay and the auction states in the title and description that it is rare. Maybe the seller even states that this particular Tan Grunt from 1983 is so "extremely rare" or "hard to find" (HTF) that you're given the impression that it is the last one left on the planet Earth. Is it rare? Probably not. This technique is used to take advantage of new or casual collectors. Established and trustworthy sellers will know that truly rare figures will sell at a fair price whether they are labeled rare or not. Collectors will know how scarce a mint 1983 Silver Grand Slam is and will bid accordingly.